Home Truths


REGION & ZONE

EMEA

Experience

SEE IT LIVE

Website


ABOUT

Sustainability is most impactful when it feels personal. Collaborating with the Financial Times and Lombard Odier, we designed an immersive 3D experience that transforms everyday decisions into tangible environmental insights, blending elegant real-time rendering with interactive storytelling to create a journey that is intuitive, engaging, and scientifically grounded.

Centred around an interactive home, Home Truths guides users through a day in their life, surfacing the hidden impact of their daily habits. As visitors move through the space, each interaction, whether making coffee or selecting household products, triggers data-driven insights designed to inspire conscious decision-making.

A rich, real-time web experience, the project balances sophistication with warmth. Dynamic lighting evolves with the passing hours, while advanced shadow rendering using PCSS algorithms creates a soft, natural aesthetic. Web Audio API integration enhances immersion, reinforcing key moments with responsive sound design. The result is an experience that invites curiosity, rewards exploration, and makes sustainability feel deeply personal.

Highlights – A fully interactive experience that exceeded six-month campaign targets in the first month, doubling FT's attention benchmarks and engaging 31 percent C-suite audience.

FEATURES

  • Website
  • 3D
  • Game
  • Campaign
Mobile interface screenshot. The question 'WHAT TYPE OF HOME DO YOU LIVE IN?' is displayed. Below are selectable options 'A HOUSE' and 'AN APARTMENT'. The background is a scenic image of a modern, illuminated A-frame wooden house by a calm lake at twilight, with its reflection in the water. A 'CONTINUE' button and a volume icon are visible at the bottom.
Mobile interface screenshot. The question 'WHAT TYPE OF HOME DO YOU LIVE IN?' is displayed. The option 'AN APARTMENT' is highlighted. The background is an image of a contemporary wooden-clad apartment building with balconies, viewed from a low angle against a twilight sky. A 'CONTINUE' button and a volume icon are visible at the bottom.
Vertical graphic with the title 'HOME TRUTHS' in elegant white serif font, displayed over a scenic image. The image shows a warmly lit, modern A-frame wooden house on the shore of a calm lake at twilight, with its reflection visible in the water.
Composite image showing four side-by-side mobile app interface mockups. Each mockup is labeled with a room name ('KITCHEN,' 'BATHROOM,' 'BEDROOM,' 'LOUNGE'), shows a 3D rendered interior view of that room with interactive white circular hotspots, and indicates 'MORNING' lighting. Common UI elements include 'BACK' and sound control buttons.

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