Mr Eazi: London Town

To mark the release of Mr Eazi's single, London Town feat. Giggs, we made it possible for fans around the world to step into the artists' shoes, or rather, their wardrobe. Taking inspiration from the single's sartorial artwork, we developed a dapper Snapchat lens that placed 3D-modelled monocles, pipes and hats onto the heads and faces of fans, allowing them to perfectly recreate the musicians' London look.

Accompanied by audio of the new single, we got fans lip-synching along to the awesome vocal stylings of the world's best Banku artist, creating an entertaining and immensely shareable experience that stretched far beyond the limits of the M25.